Digital marketing has changed the way events are promoted and various social media platforms have become go-to's for targeting audiences in a nuanced way. The marketing collateral presented here are all done for Ladies Get Paid (LGP), an organization that raises awareness around pay equity and provides women with tools to empower themselves. Through Eventbrite, email marketing, Facebook posts, and Instagram stories, LGP consistently packs the house for panel discussions and happy hours.
creaTive direcTion + evenT branding + design + digiTal